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HealthLeaders Media Marketing Weekly

HealthLeaders Media Marketing Weekly guides you through the complex and constantly-changing field of healthcare marketing. It provides you with the latest news, expert tips and analysis, updates on hot trends and a featured marketing 'campaign of the week' from one of your industry peers. Subscribe to the Newsletter
April 22, 2015 - Issue 15
    3 Tech-based Patient Experience Boosters
April 15, 2015 - Issue 14
    Hospital Microsite Maximizes Brand Advocates' Potential
April 8, 2015 - Issue 13
    Online Hospital Promos a Marketing Catch-22
March 25, 2015 - Issue 12
    This Red Dress Campaign Stands Out
April 1, 2015 - Issue 12
    Fast Food Contracts Tarnish Hospital Brands
March 18, 2015 - Issue 11
    How Cleveland Clinic Uses Vine Videos to 'Humanize' Its Brand
March 11, 2015 - Issue 10
    3 Strategies for Reaching Senior Patients
March 4, 2015 - Issue 9
    Emotion Trumps Intellect in 'Fresh' Rebranding Campaign
February 25, 2015 - Issue 8
    Idaho Hospital Sets its Sights on Medical Tourism
February 18, 2015 - Issue 7
    Hospital Revs Service Lines by Targeting Women
February 11, 2015 - Issue 6
    No Employee Satisfaction, No Patient-Centered Culture
February 4, 2015 - Issue 5
    Mobile Trumps Desktop; Align Your Media Strategy
January 28, 2015 - Issue 4
    NFL’s Deflategate Offers 4 Lessons for Hospital Marketers
January 21, 2015 - Issue 3
    5 Digital Marketing Efforts Every Hospital Should Try
January 14, 2015 - Issue 2
    Grady, Blue Cross in Standoff Over Reimbursements
January 7, 2015 - Issue 1
    Minimalist ED Campaign Improves Hospital’s Reputation

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