This is an excerpt from a member-only article. To read the article in its entirety, please login or subscribe.

Findings from the health plans report in the HealthLeaders Media Industry Survey 2009 indicate that the largest proportion of respondents would select a consumer-focused, market solution to fix healthcare, placing more responsibility on patients for their health and payments. The second most popular approach was a government-directed solution?excluding a universal single payer?that might entail some combination of higher Medicaid funding, regulation of insurance companies and drug and equipment markers, and funding for technology. The survey was developed by HealthLeaders Media, a division of HCPro, Inc., in Marblehead, MA, and the publisher of MCCRA.