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Attracting new patients, collecting money keys to viability

Sometimes providing good care to your existing patients isn't enough. If your practice is not drawing in new patients at a steady rate and collecting the money due in a timely manner, financial success may be elusive, says Nancy Moore, president of NBP, a centralized business office based in Austin, TX, that provides practice management solutions and support for office-based ­cardiology, oncology, orthopedics, and neurosurgery practices.