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Magnet makes an attractive marketing tool

The Magnet Recognition ProgramĀ®-the American Nurses Credentialing Center (ANCC) program that sets quality indicators and nursing practice standards-is a long, arduous, and expensive undertaking. But it’s also a marketing tool with the potential for a significant return on investment. Among its benefits, the program shines the spotlight on your organization’s commitment to quality, improves patient safety and outcomes, and enhances external and internal customer relations.