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Plans add value-added coverage to lure new members

A key development in the recent evolution of dental benefits is a focus on rejiggering coverage to make it easier for members to access products and services. Here's a look at two recent moves. One person in the United States dies of oral cancer every hour, a death rate that has changed little in decades, reports Santa Ana, CA-based SmileCare Family Dentistry, which operates more than 60 multispecialty dental centers in California and Nevada. As a result, all of its offices offer "state-of-the-art oral cancer exams using the quick and painless ViziLite Plus with TBlue630 illumination and marking technology," the firm says in a statement.

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