Editor Columns

For more information or to speak with an editor, please contact us.

Leadership Corner | Armchair Finance | Technology Input | Physicians’ Outlook | Community Sense
Health Plan Memo | Marketing View | Quality Matters | Nursing Perspectives | HR Strategies 2012 | 2011 | 2010 | 2009 | 2008 | 2007

May 23, 2012
Luxury Hospital Facilities Put Patient Experience First
May 16, 2012
As Twitter Matures, Hospitals Harness its Power
May 9, 2012
4 Strategies to Improve the Patient Experience
May 2, 2012
Hike Referrals with Physician Liaisons
April 25, 2012
Community Engagement Roles Here to Stay
April 18, 2012
Hospital Hypocrisy on Sponsorship Must End
April 11, 2012
How iPads Improve the Patient Experience
April 4, 2012
Hospitals Find their Place on Pinterest
March 28, 2012
Best Hospital Websites Put Patients First
March 21, 2012
What's Your Multilingual Online Strategy?
March 14, 2012
Marketing Know-How Revs Physician Recruitment Strategy
March 7, 2012
Promoting Your Hospital's HIT Capabilities, Creatively
February 29, 2012
How SEO Boosts Web Traffic, Patient Appointments
February 22, 2012
4 Steps to a Dynamic Facebook Presence
February 15, 2012
3 Ways to Strive for Service Excellence
February 8, 2012
Marketing Health Coach Services
February 1, 2012
Patient Loyalty Programs Show Their True Value
January 25, 2012
Using Groupon to Attract Lifelong Patients
January 18, 2012
Giving Every Patient the Beyoncé Experience
January 11, 2012
Documentary-Style Campaign Surpasses Deep-Pocket Competitors
January 4, 2012
5 New Year's Resolutions for Hospital Marketers