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Minnesota-based insurer’s venture to focus on wellness

Minneapolis Star Tribune, June 9, 2008

Minnesota-based HealthPartners is launching a new business to sell corporate health and wellness services beyond its insurance membership. HealthPartners will market the services nationally—under the name JourneyWell—to a growing number of companies that are trying to curb health costs by keeping their employees healthier. JourneyWell joins a growing number of companies in the corporate wellness business.