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Simply Healthcare HMO gets $50M infusion

South Florida Business Journal, February 17, 2010

Coral Gables, FL-based private equity firm MBF Healthcare Partners said it plans to invest $50 million in Simply Healthcare Plans of Florida, a new HMO based in the same city. Simply Healthcare has been licensed by Florida to cover Medicare and Medicaid patients. It is led by Peter Jimenez, who held executive positions with Physician Healthcare Plans and Care Plus Health Plans before they were sold, the South Florida Business Journal reports.