Webcast: Future of Service Line Marketing—New Tactics, New Tools
Date: Nov. 29, 2012, 1:00-2:30 p.m. ET
When it comes to service lines, healthcare marketers are challenged to balance the needs of the organization and individual physicians with limited marketing dollars. Join WellStar Health System, Cooper University Hospital, and Jennings Co. as they explore how to use data to prioritize service line marketing dollars and gain physician buy-in.
Most Viewed
Most Emailed
- Primary Care Docs Average More Hospital Revenue Than Specialists
- 69% of Employers Plan to Offer Healthcare Coverage After 2014
- How Chargemaster Data May Affect Hospital Revenue
- House Lawmakers Grill CMS Over Health Exchange Navigators
- Insurer's App Aims to Lower Healthcare Costs, Securely
- ED Physicians Key to Half of Hospital Admissions
- Building a Better Healthcare Board
- Q&A: Catholic Health Initiatives' New Senior VP for Capital Finance
- Don't Let Nurses Sink Your Bottom Line
- Hospital Pricing Irks Nurses; More Jobs, Less Pay
