Healthcare Marketing and Strategy Collection — 66% off
This collection presents marketing best practices and lessons learned from Mayo Clinic, Cleveland Clinic, Fairview, and other leading healthcare organizations, helping marketers to develop effective and measurable strategies that align with business goals.
You get 5 titles—4 webcasts and a book—for only $429 (a $1,215 value).
- As Medicare Advantage Cuts Loom, Disagreement Over Program's Stability
- Surgical Checklists Unused in 10% of Hospitals, CMS Data Shows
- Doctors Feel Pressure to Accept Risk-based Reimbursement
- A Fresh Look at End-of-Life Care
- 4 Tectonic Shifts Shaking Up Healthcare
- 3 Insider Tips on Cutting Costs without Strangling Growth
- Heart Attack Patient Costs Skyrocket Beyond 30 Days
- 3 in 4 Patients Want E-mail Consultations
- ACGME Chief Sees 'Huge' Risk of Error in Proposed Assistant Physician Licensure
- Roundtable: To Arrest HAIs, Culture Trumps Campaigns