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Aweb site can be a valuable marketing tool for a medical practice. No matter the specialty, a well-crafted web site can reach out to the myriad of patients who now spend time on the web. These days, it's not so much a question of whether to have a web site for your practice, but rather how to build one that meets your marketing needs and the information needs of your patient and prospective patients. What to include in your web site and how to organize that information are the main questions you need to answer.  Who are you? Prospective patients don't know you. They may have hear