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Doctor, doctor. . .what can we do?
BrandVenture, April 2, 2008
Consumers today know how to leverage their power, and they trust their instincts, explore options, see through the hype and run from canned marketing, according to this blog posting from BrandVenture. Recent statistics show 76% of consumers follow their own internal instincts versus listening to the experts--up from 63% in 2002.
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