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Ten reasons Obama won

Kansas City Star, November 5, 2008

Internet was a player in the Kerry-Bush election but not on the monumental scale that it is today. In the 2008 election, social networks became a massive vehicle for political message delivery and consumer generated content, often outperforming traditional media. The younger and savvier Obama acclimated faster and more intuitively to the new digital environment, says Kansas City Star columnist Ivo Ivanov.