Physicians put price tags on healthcare

Detroit Free Press, March 19, 2008

Dr. H. Lee Adkins, a primary care physician who runs Ft. Myers Family Medicine in Florida, recently changed his Web site, posting what he charges for everything from office visits to lab work. His move is part of a national push toward greater transparency in healthcare, as more Americans go without health insurance and there's expected to be an increase in people moving to high-deductible health plans that force them to consider the cost of services. Thirty-three states, including Florida and Michigan, have laws that require price transparency, according to the Deloitte Center for Health Solutions. Some medical and policy experts believe greater transparency will lower care costs.