Physicians
e-Newsletter
Intelligence Unit Special Reports Special Events Subscribe Sponsored Departments Follow Us

Twitter Facebook LinkedIn RSS

Broadcast your brand

American Medical News, April 16, 2009
Many physicians market themselves not only by specialty or quality of work, but also as a go-to person for patients with specific conditions, needs, and interests. Experts say branding yourself can help differentiate your practice and also build patient loyalty, but warn that it's important to do so without compromising core values.