Insurance firm’s surveys ask patients to rate practitioners

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Salt Lake Tribune, April 3, 2008

Regence BlueCross BlueShield of Utah is asking patients to anonymously rate their doctors' bedside manner and things like ease of parking and check-in efficiency on a scale of 1 to 5. Those scores have been available online, and soon customers will be able to post comments about their experiences at the insurer's Web site.

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