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Doctors embrace social networking

Miami Herald, November 9, 2009
Doctors around the country are using social networking tools to bring patients' families and the general public into operating rooms, sometimes sharing step-by-step medical procedures. They favor the real-time updates and videos as a way to reduce the fear factor of surgeries and educate people about the realities of certain procedures, especially new ones. For example, earlier this year surgeons at a Detroit hospital used Twitter to report the blow-by-blow steps of an operation to remove a kidney tumor.