Intelligence Unit
Special Reports
Special Events
Subscribe
Sponsored
Departments
- Leadership
- Finance
- Technology
- Physicians
- Community Hospitals
- Health Plans
- Marketing
- Quality
- Nursing
- HR
Follow Us
Technology's Role in the Patient Experience Imperative
Several years ago I wrote about how an organization's Web site could improve the patient experience. Back then, making it easy to find phone numbers, directions, and other info on the site, creating doctor directories with profiles, photos, and video interviews, and perhaps offering some health-related content seemed advanced. Today it seems quaint.
In our most recent Intelligence Report, The New Patient Experience Imperative, we polled leaders at healthcare organizations to learn about their online strategies. The results, to say the least, were mixed. Some organizations are using advanced online tactics. But it seems like more are still pinning their patient experience hopes on outdated models.
Webcast: Quantify & Cultivate Patient Engagement
Sept. 22: Register Today
We asked leaders to share their strategies for online communication and interaction with patients to enhance the patient experience. Most (45%) said they will update their existing website to assist and attract new patients. Meanwhile, 33% said they do not yet have a strategy in place.
- Primary Care Docs Average More Hospital Revenue Than Specialists
- How Chargemaster Data May Affect Hospital Revenue
- $6.4B Henry Ford, Beaumont Merger Failed on Cultural Hurdles
- House Lawmakers Grill CMS Over Health Exchange Navigators
- 69% of Employers Plan to Offer Healthcare Coverage After 2014
- ED Physicians Key to Half of Hospital Admissions
- Insurer's App Aims to Lower Healthcare Costs, Securely
- Fortunately, Angelina Jolie Isn't On Medicare
- Don't Let Nurses Sink Your Bottom Line
- Q&A: Catholic Health Initiatives' New Senior VP for Capital Finance
Comments are moderated. Please be patient.
Sarah (8/18/2011 at 12:17 PM)
Mylynn Tufte touches on this in a recent video on strategies for patient accountability. https://ignite.optuminsight.com/archive/patient-accountability-video/ Specifically, she talks about how to foster and improve patient accountability in the new ACO framework.