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Startup looks to cash in on health software ’gold rush’

Xconomy, November 30, 2011
What exactly is A health database? A doctors' community? An encyclopedia site? Not exactly. It's a lead generation startup for the electronic medical records sector. Sound boring or cryptic? Here's why it's not. The startup has developed a platform for connecting doctors with EMR providers in a meaningful way. On, doctors fill out some information on their practice and what kind of technology they're looking for, and's engine finds a few EMR software makers that fit.