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The future of mHealth: Healthcare apps to lower insurance costs

Forbes, February 10, 2012

Several large U.S. health insurance companies, including Aetna, WellPoint and UnitedHealth Group, currently offer mobile apps that help members find network providers and perform other simple functions. On the surface, these apps strengthen connections with members and providers. However, the mobile health revolution holds deeper implications for the insurance industry, which plans to enhance future mobile offerings to more directly impact patient health, according to the American Medical Association.