HealthLeaders Media Community and Rural Hospital Weekly - January 12, 2011
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NFL Team Owner Gives $20M for Community Health
Cora Nucci, Senior Online Editor
In a move straight out of the primary care provider wishlist playbook, New England Patriots owner Robert Kraft is funding training and loan repayments for physicians and nurse practitioners who pledge to serve in community-based programs. [Read More]
    
 
January 12, 2011
 
Editor's Picks

How to Appeal Denied Claims
Denied claims are just a part of doing business, but that doesn't mean you can write them off. You knew it was a legitimate claim when you submitted it, so you should be willing to fight for the money you are rightly owed. Here's how to go about it. [Read More]

4 Leadership Priorities for the New Year
Now that you've had a few months to digest some of the big changes coming to the healthcare industry, you've probably got at least an idea of the key strategies on which your organization's success will depend this year and in the long-term future. But in case you hadn't considered some of the following broad themes, here are a few ideas you might want to make into resolutions for the new year. [Read More]

13 Bizarre Healthcare Stories
Healthcare is a huge profession, with millions of medical professionals serving hundreds of millions of people in every state, 24/7. It's a recipe for weird stories. We don't know what the new year will bring, but 2010 saw some jawdroppers.[Read More]

Rounds: Cardiac Care Leadership for Improved Alignment and Outcomes
Medical specialties are tied back to hospitals and health systems like never before; nowhere are the resulting alignment challenges more acute than in the cardiac service line, where independent practices find themselves seeking the financial shelter of integration. Join us on February 15 live from Baylor Heart and Vascular Hospital and share in the lessons from executives at leading national cardiac service lines and medical groups on shared governance, clinical integration, and physician alignment. [Read More]

Webcast: Proven Strategies to Market Women's Services
Women are a vital audience to reach—is your marketing cutting it? As the primary healthcare decision-makers and the key to unlocking additional service audiences, you need up-to-date, effective marketing strategies to win women’s loyalty—thus, business—and expand your market share. Join HealthLeaders Media on January 31, at 1 p.m. (EST) for this 90-minute Webcast, including Q&A, and learn from women’s health marketing experts.[Read more]
Leaders Forum

It is Time to Act
With the signing of the Patient Protection and Affordable Care Act, along with the Health Care and Education Affordability Reconciliation Act, major change will be coming to the way healthcare is organized, delivered, and managed in the United States. Healthcare leaders have been dealing with constant change for the past 30 years, but now the rate of change will need to accelerate in order to achieve success in a reformed healthcare environment. [Read More]

Sponsored Headlines

Forrester Whitepaper: CMO's Must Connect the Dots of the Online Brand: Digital has been widely embraced by consumers and by many parts of the enterprise. But the adoption of digital channels—Web sites, mobile apps, online sales and customer service, and other smart touches—has often occurred in a piecemeal way. This has resulted in three potential mishaps.

Openness: The Basis for a Sound Unified Communications Strategy: The vast majority of customer environments are mixed environments. In this IBM® podcast you'll hear how an open approach provides you with choice. So instead of ripping out a perfectly good infrastructure, you can integrate what you've already invested in and create additional business value.

AMA Webcast: The Online Customer Experience—Make it Exceptional: IBM has defined a forward-looking vision for how organizations will turn today's customer experiences into exceptional experiences that drive business results. Join us on September 21 to hear Kristen Lauria, Vice President of Marketing & Channels at IBM, talk about this vision and introduce two innovative clients who are achieving results today by bringing together the right combination of capabilities online.

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This Week's Headlines

11 Hot Healthcare Buzzwords for 2011
HealthLeaders Media, January 6, 2011
WI should ration healthcare, doctor association proposes
Wisconsin State Journal, January 10, 2011
Syracuse's Community General pursues merger with Upstate Medical
The Post-Standard, January 11, 2011
KY hospital sues SEIU for harassing phone calls
Ironton Tribune, January 7, 2011
Nursing home closings hit some communities hard
Chicago Tribune, January 11, 2011

Webcasts/Audio Conferences

Surgeon General Addresses Electronic Health Data Security Concerns (October 4)
Strategies to Manage ED Arrivals (October 1)

Stay Connected to Community and Rural Hospital Weekly

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From HealthLeaders Magazine
20 People Who Make Healthcare Better
Some are revered; others would not win many popularity contests. All of them are playing a crucial role in making the healthcare industry better. [Read More]
 
Service Line Management
Improving Head and Neck Cancer Outcomes
New approaches are resulting in less devastating impact on speech, swallowing, and appearance. [Read More]
 
Audio Feature

David Nichols: Primary Care Doc, Pilot Puts Patients First

For 31 years, David B. Nichols, MD, has been commuting once a week to Tangier Island, VA, piloting his own plane or helicopter. The 15-minute flight over the Chesapeake takes Nichols to an area where the residents have triple the rate of disease he has seen any place else. Now, as Nichols oversees final touches on the launch of a modern health clinic on the island, he actively faces his own mortality.[Listen Now]
Sponsor Community and Rural Hospital
Contact Paul Mattioli, Sr. Director of Sales, at pmattioli@healthleadersmedia.com or call 800.639.7477.
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