Please add this newsletter to your Safe Sender list
View this email as a Web page | Manage Account


  July 31, 2013 Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

They Might Be Giants, But You Should Blog, Too

Jacqueline Fellows

The low-cost and low-risk strategy of developing and maintaining a blog for your small healthcare organization might be the best investment you haven't made yet. >>>

 

Editor's Picks

Berwick Names 11 Monsters Facing Hospital Industry

Former acting head of the Centers for Medicare & Medicaid Services, Don Berwick, MD, acknowledges healthcare providers have come a long way in the last few decades, but it's "by no means enough." >>>

Fight to Replace HMA Board Continues

Health Management Associates' largest shareholder says it intends to proceed with plans to replace the sitting HMA board, hours after Community Health Systems said it would acquire the embattled hospital chain. >>>

Struggling Hospital Depletes $135M Endowment

Violating a sacred code of philanthropy, a failing hospital received court approval to tap into the principal of an endowment meant to last into perpetuity. That kind of negative publicity doesn't help development executives at other healthcare organizations. >>>

Medical Error Cost Calculator Riles AHA

An online tool from the Leapfrog Group, which determines the "hidden surcharge" or costs of a hospital's medical errors, employs a methodology that is "seriously flawed," says the American Hospital Association. >>>

Despite EHR, Patient ID Problems Persist

If you think that moving to electronic health records will eliminate mistaken identity in healthcare, you are mistaken. >>>

4 Strategies for Securing HIT Leadership Talent

Competition among healthcare recruiters to place well-qualified and experienced health information technology executives is fierce. These strategic tips can help. >>>

Physician Groups Divided on GAO Self-Referral Report

Financial incentives for self-referring providers "were likely a major factor driving" an increase in referrals and millions of dollars in unnecessary Medicare costs, a Government Accounting Office report finds. >>>



LIVE Webcast

Webcast: Metrics and Marketing—Proving Value in Healthcare Marketing

Date: September 25, 2013, 1:00–2:30 p.m. ET Join marketing veterans from Capella Healthcare and Jarrard Phillips Cate & Hancock to learn how to implement and measure marketing efforts under common resource challenges found at small to midsize hospitals and health systems. Register Today >>>



News Headlines

Wrinkle in health law vexes lawmakers' aides

The New York Times, July 31, 2013

Marin General Hospital to spend $500K on campaign to pass bond measure

Marin Independent Journal, July 31, 2013

UT hospital spares no expense to lure customers

The Salt Lake Tribune, July 31, 2013

For-profit ERs next to Starbucks stir controversy

Denver Post, July 31, 2013

Canvassers for health coverage find few takers in Boca Raton

NPR / Kaiser Health News, July 30, 2013

New law will better protect and inform NC hospital patients

Charlotte Observer, July 30, 2013

The hype over hospital rankings

The New York Times, July 29, 2013

Enrolling healthy, young adults crucial to success of new healthcare law

The Seattle Times, July 29, 2013

Sebelius recruits women to blog about health law

The Miami Herald / Associated Press, July 26, 2013

Ad blitz for Obama's health care law will cost at least $684 million

TribLive.com / Associated Press, July 26, 2013



Stay Connected to HealthLeaders

Don't Miss the News You Want.

Spam filters exist for a reason, but not for the news you need. Make sure you aren’t missing your daily and/or weekly industry coverage. Add our address -- news.editor@healthleadersmedia.com -- to your address book or e-mail whitelist to keep the news you need in your inbox.


Is All of Your Leadership Team In The Know?

Our award-winning Daily News & Analysis e-newsletter can keep your leadership team abreast of relevant breaking news, and with in-depth industry coverage through 10 weekly e-newsletters that hit every pillar of healthcare, we've got your whole leadership team covered. Subscribe to any -- or all -- of our e-newsletters.



Multimedia/Events

Webcast: The New Patient Experience Model—Strategies to Leverage the Patient Voice

Date: November 5, 2013, 1:00–2:30 p.m. ET

Marketing leaders from Covenant Health and Studer Group will help healthcare executives understand the importance of creating a patient-centered culture, share actionable examples of experience improvement techniques, and demonstrate how marketing can promote and sustain the hospital’s patient experience strategy. Register Today >>>




From HealthLeaders Magazine

Making Patients Happy, Even the Poorest and Sickest

Despite some unique challenges, safety-net hospitals are achieving strong satisfaction results by focusing on the patient and quality outcomes. >>>

 

Reform and the Revenue Cycle

 

Identifying Solutions to Patient ID



Sponsor this Newsletter

For advertising opportunities in this or other HealthLeaders Media email newsletters, please contact sales@healthleadersmedia.com or call 800.639.7477.

  MAGAZINE | NEWS | TERMS OF SERVICE | PRIVACY POLICY | ADVERTISE Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

©2013 HealthLeaders Media

If you prefer not to receive this email newsletter, you can unsubscribe here
HealthLeaders Media Marketing Weekly is a division of HealthLeaders Media
HEALTHLEADERSMEDIA
5115 Maryland Way - Brentwood, TN 21027
Serving the business information needs of healthcare executives and professionals.