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  September 4, 2013 Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

Research Boosts Branding Results; Here's Proof

Jacqueline Fellows

Doing consumer research before a major rebranding campaign is worth the expense. A year after focus group testing before launching its campaign, one Philadelphia health system is tracking double digit increases in call volume and website traffic. >>>

 

Editor's Picks

Tweet Smears Hospital's Discharge Incentive Campaign

A tweet decrying a Baltimore hospital's effort to speed patient discharges implied that patient safety was being put at risk. How much damage was done to the hospital's reputation remains to be seen. >>>

Injuries Linked to Da Vinci Surgeries Underreported, Researchers Say

Only 245 cases of patient harm in surgeries using the Da Vinci robot system have been reported to the FDA since 2000. The figure seems "very, very low" to researchers, who have identified eight cases of patient harm or death that were not in the FDA's database. >>>

Patient Experience: Old School Approach May Be Best

The simplest, most effective patient experience strategy may be listening to the patient, directly through personal discussions and indirectly through survey data analysis. >>>

Say So Long to PCs in Hospitals

The personal computer has done a lot of good for clinicians in hospital settings, but its days are numbered. Zero-client terminals are quieter, safer, and cheaper to buy and to maintain. >>>

7 in 10 Workers Await Benefits Info as Deadline Nears

By law, employers must notify employees of health insurance benefits policy changes and coverage options by October 1. But a survey shows that 69% of workers have not yet received communications about any benefit policy changes. >>>

Bedside Initiatives Aren't Just for Kids

Nurses at the University of Pennsylvania Health System take a page from the pediatric playbook to make the hospital experience more patient- and family-oriented for adults, too. >>>

HIX Final Rule Details Payment, Appeals Standards

The final rule on health insurance exchanges sets forth standards for agent and broker participation in government-facilitated insurance marketplaces. It also requires qualified health plans that issue exchange products "to accept a variety of payment methods." >>>



LIVE Webcast

Webcast: The New Patient Experience Model—Strategies to Leverage the Patient Voice

Date: November 5, 2013, 1:00–2:30 p.m. ET

Marketing leaders from Covenant Health and Studer Group will help healthcare executives understand the importance of creating a patient-centered culture, share actionable examples of experience improvement techniques, and demonstrate how marketing can promote and sustain the hospital's patient experience strategy. Register Today >>>



News Headlines

CA bill to boost use of nurse practitioners goes nowhere

Los Angeles Times, September 4, 2013

WA ranks 2nd in nation in uninsured growth

Kaiser Health News / The Seattle Times, September 3, 2013

House Republican lawmakers to review Obamacare navigators

Bloomberg, September 3, 2013

IRS ruling on same-sex couples has implications for health law

Kaiser Health News, September 3, 2013

Premium increases under Obamacare may be overstated

Bloomberg, August 30, 2013

Aetna pulls out of another Obamacare health exchange

Reuters, August 30, 2013

Despite distaste for health law, Americans oppose defunding

NPR, August 29, 2013

NH healthcare experiments predate federal law

The Miami Herald / Associated Press, August 29, 2013

Cape Cod Hospital, a magnet for summer emergency visits, also draws big donors

The Boston Globe, August 29, 2013

Can an expanded army of seniors stem Medicare fraud?

Reuters, August 29, 2013



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Multimedia/Events

Webcast: Patient Engagement for Population Health—The Kaiser Permanente & MSHA Models

Date: October 23, 2013, 1:00–2:30 p.m. ET

Join clinical improvement leaders from Kaiser Permanente and Mountain States Health Alliance as they reveal proven models for fostering patient engagement through care coordination, technological innovation, and community outreach. Register Today >>>




From HealthLeaders Magazine

New Approaches to Patient Experience

The simplest and most effective patient experience strategy may be listening to the patient, directly through personal discussions and indirectly through survey data analysis. >>>

 

Acing Acute Care for Elders

 

Proving Value: How It Can Work for You—and Employers



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