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  October 2, 2013 Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

Tell Execs About Social Media Outcomes, Not Process

Jacqueline Fellows

Instead of trying to teach senior healthcare executives marketing lingo in order to get them to understand the complexities of social media's ROI, a marketing expert suggests communicating with executives about outcomes rather than process. >>>

 

Editor's Picks

Can Hospitals Pay Patients' Health Insurance Premiums?

It's not clear whether hospitals can legally advance patients premium money for coverage obtained from health insurance exchange markets. But the potential for conflict is apparent. >>>

Tech Glitches Snarl HIX Opening Day

High traffic volume contributed to consumer complaints about problems with the federal health insurance exchange and several states operating their own marketplaces reported similar problems on launch day. >>>

How CMS Makes Quality Data Public While Still Keeping It Secret

The federal government seems to want to keep safety data on eight hospital-acquired conditions (HACs) secret at the same time that it boasts how transparent it's being. >>>

RWJF Hospital Price Transparency Challenge Winners Announced

Since Medicare released pricing data on hospital charges months ago, the pressure has been on hospitals to be more transparent. A challenge from the Robert Wood Johnson Foundation has brought forth interactive tools that should help providers and consumers. >>>

How One Health System Slashed OT Costs

Access to real-time scheduling data helped one New York state health system cut overtime hours in half in just one year. >>>

US Health Coverage Rebounds—For Now

After two decades of mostly declines, the percentage of Americans with health insurance inched up between 2011 and 2012, according to a new study. But with the advent of health insurance exchanges, the future level of insured people is impossible to know. >>>



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News Headlines

Health insurance markets open amid heavy volume and delays

The New York Times, October 2, 2013

Lessons for the Obamacare rollout, courtesy of MA

NPR, October 2, 2013

Obamacare demand signals potential success for exchanges

Bloomberg, October 2, 2013

US plans to unveil new insurance options

The New York Times, October 1, 2013

White House shows off website to buy health insurance under Obamacare

The Washington Post, October 1, 2013

Insurance exchanges will open to scrutiny, curiosity, confusion

NPR, September 30, 2013

Video: Nurses push to prep would-be patients on new healthcare law

NBC News, September 30, 2013

Lessons from the Obamacare data dump

Kaiser Health News, September 27, 2013

Online resource available for cancer patients choosing new health insurance

The Plain Dealer, September 26, 2013

Obamacare's average monthly cost across US: $328

Reuters, September 26, 2013



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Multimedia/Events

Webcast: The New Patient Experience Model—Strategies to Leverage the Patient Perspective

Date: November 5, 2013, 1:00–2:30 p.m. ET

Marketing leaders from Covenant Health and Studer Group will help healthcare executives understand the importance of creating a patient-centered culture, share actionable examples of experience improvement techniques, and demonstrate how marketing can promote and sustain the hospital's patient experience strategy. Register Today >>>


HealthLeaders Media LIVE From Beaumont Health System: Cardiovascular Services Leadership

Date: October 8, 2013 | 12:00–3:00PM ET Discover how Beaumont Health built a physician-led cardiovascular center of excellence delivering improved quality, growth, and patient satisfaction. Register Today Download the Free Case Study >>>




From HealthLeaders Magazine

A Fresh Look at End-of-Life Care

Providers must team with patients to determine the ultimate medical mission. >>>

 

Delivering Safety Over Convenience

 

Restructuring Reimbursements



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