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  January 15, 2014 Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

Should ED Wait Time Billboards Go Blank?

Marianne Aiello

The standard hospital marketing tactic of promoting short ED wait times on billboards, websites, and mobile apps is out of step with the swift changes in the healthcare industry. >>>

 

Editor's Picks

CMS to Release Physician Payment Data

Physicians' associations generally support improving access and transparency in Medicare reimbursement records within the proper context and with privacy protections, but caution that "you can't always use this data as a proxy for quality." >>>

12 Things I'd Change On Hospital Compare

Hospital Compare is a valuable, yet deeply flawed tool for reporting on hospital quality measures. It doesn't have to be that way. >>>

NFP Groups Release CA Patient Experience Rankings

Payers, providers, patients, and the public can now view by medical group practice how consumers score California healthcare providers. The data has been compiled by three non-profit groups including Consumer Reports. >>>

The Hospital Room PC, Reimagined

A new PC being tested in hospital rooms isn't like any PC you know. Sure, it delivers streaming video and gaming, but it can also provide patient monitoring and reporting. >>>

Don't Overlook Fraud in EHRs, OIG Cautions CMS

The Centers for Medicare & Medicaid Services has eagerly pushed EHRs onto healthcare providers without adequately addressing the risk of fraud, suggests a report from the Office of Inspector General. >>>

Healthcare Jobs Report Creates Clashing Narratives

Tighter margins, industry consolidation, and uncertainty surrounding healthcare reform, are tamping down healthcare hiring. "Everyone is afraid of what will happen and is too scared to hire," says one healthcare economist. >>>



LIVE Webcast

Webcast: Leveraging Social Media Content to Drive Patient Engagement & Loyalty

Date: January 23, 2014, 1:00–2:30 p.m. ET Healthcare marketing leaders from Vanderbilt University Medical Center and Jennings Co. outline strategies to connect with patients and staff through rich social media content. Register Today >>>



News Headlines

Medical debt will persist despite health law

USA Today, January 15, 2014

Miami Children's Hospital to help patients estimate costs up front

The Miami Herald, January 15, 2014

SC lawmakers take aim at healthcare law

Reuters, January 15, 2014

Healthcare plans attracting more older, less healthy people

The New York Times, January 14, 2014

CMS replaces executives who departed after Healthcare.gov troubles

The Washington Post, January 14, 2014

Emergency rooms are front line for enrolling new Obamacare customers

Kaiser Health News / NPR, January 14, 2014

The truth behind Obamacare 6 million figure

CNN Money, January 14, 2014

Second wave of health insurance disruption affects small businesses

The Washington Post, January 13, 2014

Enrollees at health exchanges face struggle to prove coverage

The New York Times, January 13, 2014

House votes to increase security measures on healthcare exchanges

The New York Times, January 13, 2014



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This collection presents marketing best practices and lessons learned from Mayo Clinic, Cleveland Clinic, Fairview, and other leading healthcare organizations, helping marketers to develop effective and measurable strategies that align with business goals. You get 5 titles—4 webcasts and a book—for only $429 (a $1,215 value). Purchase Today >>>




From HealthLeaders Magazine

20 People Who Make Healthcare Better—2013

They are nurses and physicians. They are researchers and executives. They are providers and payers. They are watchdogs and innovators. And they are patients. They are this year's HealthLeaders 20 honorees, selected for their efforts to make a dfference in healthcare. Their stories are sometimes tinged with struggles or challenges, but always, ultimately, with success. >>>

 

ICD-10: Minimizing the Financial Hit

 

Making a Safe Transition



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