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Media PhysicianLeaders - April 17, 2008 | Physician 2.0 |
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Physician 2.0
Elyas Bakhtiari, Managing Editor
Physicians sometimes get a bad rap when it comes to technology because of low adoption rates for electronic medical record systems, e-prescribing, and other practice-enhancement technologies, but it's typically cost barriers, not a Luddite aversion to technology, behind physicians' reluctance to wire their practices. [Read
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April 17, 2008 | |
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Editor's
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Doctors took credit for ghostwritten articles
This New York Times article takes a look at how Merck passed off marketing as legitimate research by ghostwriting dozens of research studies for a best-selling drug, then lining up prestigious doctors to put their names on the reports before publication. In a recent editorial, Journal of the American Medical Association editors, who published the original expose, rightly chastised the doctors involved, the drug companies, as well as the journal editors who agreed to publish the ghostwritten articles. [Read
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Questioning the physician shortage
This Wall Street Journal blog post revisits the debate about physician shortages by highlighting arguments that patient satisfaction and outcomes aren't significantly better in places with more doctors per capita. With more than 18 credible reports concluding that doctor shortages exist or soon will, we should be past the point of debating the existence of shortages. But the critics raise a valuable point: "The physician supply per capita grew significantly between 1979 and 1999--but 80% of the new docs settled in areas where physician supply was already high." Adding new doctors to the work force won't do much good if we can't get them into the specialties and rural areas that need them most. [Read
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Dealing with digitally-empowered patients
Following up on his November Time magazine article, "When the Patient is a Googler," Scott Haig, MD, recently moderated a roundtable with four orthopedic surgeons about how to deal with the digitally-empowered patient. Some physicians viewed digital empowerment as a good thing ("A well-educated patient is easier to treat."), others raised concerns about know-it-all patients ("If you resist their self-selected diagnosis or treatment plan, he or she can resent you for not jumping onto the Internet 'team' that is caring for their problem."). The entire discussion is well worth a read. [Read
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Doc: Reject insurers to achieve manageable workload
In this opinion piece published in the Los Angeles Times, internist Albert Fuchs discusses how his practice turned around when he began rejecting insurers until his workload was manageable. The problem, he says, is that doctors offer their services below market value, a handicap that is exacerbated by insurance middlemen dictating price. Physicians also need more business training, he says. "Even the best medical schools give short shrift to practice management. So a doctor can emerge as a skilled diagnostician without a clue how to run a business that serves consumers." [Read
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Make your Web site patient-friendly
When planning your Web site design, begin by searching a few other physician practice Web sites in your immediate area. Note the features of the site that appeal to you, as well as those areas that would not work for your practice. [Read
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Physician
News
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OIG issues open letter to providers about self disclosure
Office the Inspector General - April 17, 2008
Doctors got off lighter in UCLA snooping case
Los Angeles Times - April 14, 2008
AMA calls for more physician training in treating elderly
American Medical Association - April 15, 2008
FL doctor agrees to pay $7 million to settle fraud lawsuit
South Florida Sun-Sentinel - April 15, 2008
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Sponsored Headlines From IBM
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In the interest of the patient: This paper explores how by collaborating and sharing data, the pharmaceutical and healthcare industries can realize the full value of the information they collect--and improve patient treatments.
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| From HealthLeaders
Magazine |
Faith in the Hospital
 In a shifting healthcare world, faith-based systems face a new set of challenges in their quest to stay true to their mission. [Read
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PhysicianLeaders
Forum
The Physician Empowerment Movement: Contributor Richard L. Reece, MD, says physicians are fed up with reimbursement struggles and being left out of discussions about healthcare reform and are beginning to organize and find their collective voice. [Read
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Audio Feature
MinuteClinic: Physician Collaboration: James Hartert, MD, MS, Chief Medical Officer for MinuteClinic, was a keynote speaker at the Yale School of Management Healthcare 2008 Conference and later spoke with HealthLeaders Media Managing Editor Bob Wertz about the collaborative approach the convenient care clinics seek with physician practices. Check in next week for Part 2 of the series, which covers nurse practitioner versus physician-staffed models for convenient care clinics. [Listen Now]
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