Banks have put branches in many new kinds of locations to be where their customers are—malls, community centers, supermarkets, college campuses and airports. Now, U.S. Bank is pushing into unorthodox territory: hospitals. The Minneapolis-based bank is opening a full-service branch inside Hennepin County Medical Center, a major trauma center in downtown Minneapolis.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
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