Skip to main content

Ad industry confronts grim research on spending

 |  By HealthLeaders Media Staff  
   March 18, 2009

Consumers that are cutting back on expenses now may continue to do so even after an economic recovery. In response, businesses should be cutting advertising budgets now, Nick Brien, a senior executive of ad firm Interpublic Group, tells Reuters.

Full story

Tagged Under:


Get the latest on healthcare leadership in your inbox.