The New York Times, October 11, 2013

There are radio and television commercials galore, along with Twitter and Facebook posts and scores of highway billboards. There are armies of outreach workers who speak Spanish, Tagalog, Cambodian, Mandarin and Cantonese, all flocking to county fairs, farmers markets, street festivals and back-to-school nights across the state. There are even dinner parties in Latino neighborhoods designed to reach one family at a time. With enthusiastic backing from state officials and an estimated seven million uninsured, California is a crucial testing ground for the success of President Obama's health care law.
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