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Employers Miffed That Workers Are Not Changing Unhealthy Habits

Joe Cantlupe, for HealthLeaders Media, March 12, 2010

Companies are pursing new strategies to overcome engagement obstacles, but their results vary widely, according to Nussbaum. The most successful companies use a combination of tactics, including appropriate financial incentives, effective communication, and health and productivity initiatives 'to improve quality but hold the line on cost increases while engaging employees to improve their health habits,' he says.

The survey of employers found:

  • 58% cite the lack of participation or interest in health or wellness programs as the 'biggest obstacle' to encouraging employees to live healthier lifestyles and take appropriate care of chronic conditions.
  • 53% offer financial incentives to workers who enroll in health engagement activities, such as weight management or smoking cessation programs.
  • 37% reward employees who meet the company?s requirements for completion of a health engagement activity
  • 29% reward workers who participate in multiple activities.

According to the survey, however, 93% of companies have no plans to eliminate their health promotion programs, and 83% will continue with their existing strategies.


Joe Cantlupe is a senior editor with HealthLeaders Media Online. He can be reached at jcantlupe@healthleadersmedia.com.

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