Mexico City Offers Free Health Insurance to Tourists
So will offering complimentary healthcare to tourists help? Mexican officials hope it will, saying the move will help restore confidence in the safety of tourists traveling to the country.
"We want to send the message that Mexico City is a secure place that will protect its visitors," Mexico City's Tourism Secretary Alejandro Rojas Diaz told the New York Times after announcing the initiative.
And it could be needed. Although the swine flu threat has abated in recent months, there is concern all over the globe that it could come back. A recent report from the U.S. General Accounting Office found the swine flu's history "suggests it could return in a second wave this fall or winter in a more virulent form."
Insurers are starting to take notice as well: Blue Cross and Blue Shield of Georgia announced just yesterday that it will expand its flu vaccine coverage to include the H1N1 virus.
If Mexico City's program proves successful, perhaps more countries that enjoy tourism dollars will follow suit and offer low-cost protection to visitors. And as globalization in healthcare and countless other industries continues to expand despite travel threats, such as the swine flu, it could eventually prove lucrative for the countries involved.
Note: You can sign up to receive HealthLeaders Media Global, a free weekly e-newsletter that provides strategic information on the business of healthcare management from around the globe.
Ben Cole is an associate online editor with HealthLeaders Media. He can be reached at bcole@healthleadersmedia.com.

- CMS Reveals Central Line Infection Rates, Finally
- Keeping Readmission Rates Low with Treatment Guidelines
- 5010 Logjam Means No Pay for Physicians
- Medicare Physician Payment Rule Factors in GPCI
- Leading Change is Tough from the Back of a Limo
- Feds Release Final Rules on Health Plan Language
- Getting to the Heart of Cardiology Alignment
- Engineering a High-Performance Emergency Department
- UnitedHealth will tie doctors' payments to quality of care
- Parkland Keeping Consultant's Analysis Under Wraps

