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HealthLeaders Media Marketing Awards 2008

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BEST COMMUNITY RELATIONS CAMPAIGN
Best Community Relations, Large Hospital
Platinum Award: Baton Rouge (LA) General Medical Center for the "Pink @ the Polls: A Breast Cancer Awareness Campaign"
Gold Award: Memorial Healthcare System of Hollywood, FL, for the "MHS Capital Campaign: 'Believe'"
Silver Award: Clarian Health of Indianapolis, IN for the "Clarian Health State Fair" campaign
Distinction Award: Mercy Health Partners of Toledo, OH, for the "2006 Community Value Report" campaign
Distinction Award: New York City Health and Hospitals Corporation of New York for the "Take Care New York" campaign

Best Community Relations, Medium Hospital
Platinum Award: MidMichigan Medical Center—Midland of Midland, MI, for the "Smile, Reach, Speech, Stoke Campaign"
Gold Award: Holland Hospital of Holland, MI, for the "Expansion Grand Opening" campaign
Silver Award: Chesapeake (VA) Regional Medical Center for the "Duck Race" campaign

BEST DIRECT-TO-CONSUMER CAMPAIGN
Best Direct-to-Consumer, Large Hospital
Platinum Award: Trinity Health of Novi, MI, for the "Mammography Mailer"
Gold Award: Catholic Healthcare West - East Valley of Chandler, AZ, for the "Surgery Booklet" campaign
Silver Award: Sutter Health of Sacramento, CA, for the "TheDoctorForYou.com" campaign
Distinction Award: Emory Healthcare of Atlanta, GA, for the "Prostate Marketing Campaign"

Best Direct-to-Consumer, Medium Hospital
Platinum Award: Martin Memorial Health Systems of Stuart, FL, for the "'Heartsick' Documentary" campaign
Gold Award: Saint Francis Medical Center of Cape Girardeau, MO, for the "Weekly Health Page, Volume 7" campaign
Silver Award: North Colorado Medical Center of Greeley, CO, for the "North Colorado Medical Center Cardiovascular CRM Direct Mail" campaign
Distinction Award: St. Joseph Hospital of Nashua, NH, for the "New Mover Direct Mail" campaign
Distinction Award: Saratoga Hospital of Saratoga Springs, NY, for the "'Hip,' 'RTC,' 'Arrival'" campaign

Best Direct-to-Consumer, Small Hospital
Platinum Award: Good Shepherd Health Care System of Hermiston, OR, for the "Every Day" campaign

BEST INTEGRATED MARKETING CAMPAIGN
Best Integrated, Large Hospital
Platinum Award: Sanford Health of Sioux Falls, SD, for "The Gift" campaign
Gold Award: Community Health Network of Indianapolis, IN, for the "Community North Expansion" campaign
Silver Award: The Reading Hospital and Medical Center of Reading, PA, for the "You're Expecting the Best. We Deliver" campaign
Distinction Award: LifeBridge Health of Baltimore, MD, for the "Know Your Numbers Baltimore" campaign

Best Integrated, Medium Hospital
Platinum Award:
City of Hope of Duarte, CA, for the "Canswer" campaign
Gold Award: The Children's Hospital of Aurora, CO, for the "Miracle" campaign

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