HL20: Jeffrey A. Parker—Making Margin While Serving the Poor
To facilitate better outreach and recruitment of patients, the company employs a full-time community outreach person with college degree in every community it serves.
"We are recruiting the top students from the top universities in our region to Sarrell Dental, notably because of our competitive salary and benefits," he says. "But a differentiating factor is that we can also help some of the poorest children from some of the poorest counties in America."
Other states have taken notice. Parker says Sarrell is on the cusp of expanding outside Alabama, and he's now more satisfied than ever about his "retirement job."
"Some kid or parent thanks me all the time for getting dental care for their kids. There are different ways of getting paid, and that's a heck of a good one," he says. "We have had more than 500,000 patient visits without a patient complaint to the Alabama Dental Board."
Philip Betbeze is senior leadership editor with HealthLeaders Media.
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