To Prepare for the New Normal, Marketers Must Show Strategic Value
If your hospital or health system leaders understand the value of a strategic marketer—or if you'd like to convince them they should—SPM Marketing and Communications has some advice for you.
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Hospital Job Growth Surged in October
John Commins, for HealthLeaders Media, November 6, 2009
How to control social media
JohnHaydon.com, November 4, 2009
How to convince leaders that social media is good for your hospital
Hospital Impact, November 4, 2009
Critics blast Kellogg's claim that cereals can boost immunity
USA Today, November 4, 2009
Seniors on front line of healthcare battle
Philadelphia Inquirer, October 30, 2009
House's Revamped Health Reform Bill Would Cover 96% of Americans
Janice Simmons, for HealthLeaders Media, October 29, 2009
Audio: Tips for Holding Staff Accountable and Building an Accountability Culture
Eileen Dohmann, RN, VP of nursing for Mary Washington Hospital in Fredericksburg, VA, explains the difference between responsibility and accountability, and offers strategies for getting staff to make and keep commitments. +
Rebecca Hendren, for HealthLeaders Media
November 3, 2009
Commentary: Exclusive Interview: Lessons From Wayne Sensor's Fall at Alegent Health
Wayne Sensor, former CEO of Omaha's Alegent Health, talks about his sudden resignation from the health system after two physician confidence votes went against him. +
Philip Betbeze, for HealthLeaders Media
October 30, 2009
Commentary: New Clinical Nurse Leader Role Benefits Patient Care and Quality
If your organization doesn't employ any clinical nurse leaders, perhaps it's time you did. +
Rebecca Hendren, for HealthLeaders Media
November 3, 2009
Campaign Spotlight: Rural Hospital Stretches Budget, Boosts Image
PeaceHealth Siuslaw Region, a 21-bed critical access hospital in Springfield, OR, focused its mission on community commitment and support. But after reviewing the results of its 2005 community image survey, an alarm sounded for the organization's leadership.
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