Community Benefit Reporting: What it's Not Might Surprise You
Community benefit reporting is much more complex—and strategic—than it appears at first blush.
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Healthcare activists targeting Democrats
Washington Post, June 29, 2009
Advertising wars escalate in healthcare fight
USA Today, June 26, 2009
Marketing with a coffee and a friendly face
Patriot Ledger, June 24, 2009
Why Marketing 101 lessons still prevail: A case study
Accountingweb.com, June 24, 2009
Obama turns to grass roots to push health reform
Washington Post, June 24, 2009
ED Wait Times Drop Slightly, Patient Satisfaction Rises
John Commins, for HealthLeaders Media, June 23, 2009
Campaign Spotlight: Children's Hospital Design Not Childsplay
The outlines of two glowing blue children—Children's Hospital of Wisconsin's logo—stand atop the hospital's new west tower expansion and illuminate the Milwaukee skyline. The new building's walls are covered in over 800 pieces of the hospital's patients' artwork, but that's not where the young patients' influence ends. +
Marianne Aiello, for HealthLeaders Media
June 24, 2009
Audio: Marketing Under HIPAA
Marketers understand the basics of HIPAA, but there are other uses of patient information where things get a little "fuzzy and dicey," says Kate Borton, a HIPAA consultant. +
Gienna Shaw, for HealthLeaders Media
June 10, 2009
Magazine: Help (Still) Wanted
The bad economy has not halted hospitals' physician hiring trend. +
Philip Betbeze, for HealthLeaders Magazine
June 2009
Generational Assets, Liabilities
Richard Cogley, MD, chief medical officer for Saint Vincent Health System in Erie, PA, speaks about the generational differences and the implications for practice priorities, recruitment, and loyalty.
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