Subscribe
Blogs
Industry Surveys
Breakthroughs Reports
Multimedia
Events
Sponsored
Departments Add News Widget

Lemonade, Anyone? The Upside of Marketing Healthcare in a Recession
Is it possible that there are some positives when it comes to marketing in a recession? That there is a silver lining...
Sustainability comes to experiential marketing
A marketing agency is developing sustainability guidelines for its clients' campaigns and events. The guidelines will...
NorthShore University HealthSystem partners with Chicago Bears
NorthShore University HealthSystem, a large hospital operator in the northern Chicago suburbs, has signed a three-year...
Healthcare Marketing Advisor, July 2009
Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...
Healthcare Marketing Advisor, June 2009
Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...
Obama's lessons for PR professionals and marketers
Lately, many marketers have been asking their agencies a similar question: "How can we be more like Barack?"...
The marketing of fear
Fear is a powerful driver of decisions. The challenge of marketing with fear isn’t efficacy. Of course fear...
Timeline of Success
The University Of Kansas Hospital, located in Kansas City, has been a regional academic medical center since 1906...
Magazine: Department Focus: Marketing--Beware of Monkeys
When it comes to marketing your hospital, it often pays to take the road less traveled.
Magazine: Image Makeover
How do you market a hospital? It takes a lot more than just buying a newspaper ad. Shrinking market share and savvy...

Newsletter: Healthcare Marketing Advisor

Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...

Book: Hospital Campaigns That Work:
Learn from the best in healthcare marketing. This four-color book and CD-ROM are loaded with images of and information...
Seminar: HealthLeaders Marketing Awards: Chicago, IL
Webcast: Marketing Oncology: Strategies for Service Line Campaigns
During this 90-minute Webcast, expert healthcare marketers discuss the research and strategic planning that should be...
Book: Hospital Campaigns that Work:
Learn from the best in healthcare marketing. This four-color book and CD-ROM are loaded with images of and information...
Book: The Complete Guide to Hospital Marketing, Second Edition
The Complete Guide to Hospital Marketing, Second Edition looks at the complex field of healthcare marketing in a...