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Coupons for patients, but higher bills for insurers
With drug prices rising and many people out of work, pharmaceutical companies are increasingly helping patients with...
Should doctors be Facebook 'friends' with patients?
Should doctors be Facebook "friends" with their patients? Increasingly, professionals are stroking their...
A push to ease prescription drug shortages
Minnesota State Sen. Amy Klobuchar has voiced concern about a growing shortage of prescription drugs, including...
Key healthcare provisions take effect as GOP moves into House
Key parts of the new healthcare law will go into effect on Jan. 1, just before a Republican-controlled House returns...
So young and so many pills
These days, the medicine cabinet is truly a family affair. More than a quarter of U.S. kids and teens are taking a...
Beaumont Hospitals lays off 60 supervisors; more cuts to come
Beaumont (MI) Hospitals has eliminated about 60 managerial and administrator positions since the fall---a number...
Twin Cities’ Children’s Hospital plans up to 250 job cuts
Children's Hospital says it plans to eliminate 200 to 250 jobs by mid-November, citing a drop in patients, an increase...
Metro Detroit hospital projects draw scrutiny
More than $1.3 billion in new hospital projects may give a boost to Metro Detroit's languishing economy, but could also...
Healthcare law backers plan counteroffensive
After months of being pummeled by Republican attacks on the new healthcare law, the Obama administration and its allies...
Headed to ER? Some post waits by text, billboard
Need an X-ray or stitches? Online, via text message or flashing on a billboard, some emergency rooms are advertising...

Book: Marketer's Guide to Community Benefit Reporting and IRS Form 990H
This book and CD-ROM shows healthcare marketers how to gather data effectively from every corner of their organizations...
Book: The Complete Guide to Women's Health Service Line Marketing
Women are the family healthcare gatekeeper attract them to your women’s service line and you will attract their family...