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Spine experts repudiate Medtronic studies
In an extraordinary move, a group of spine specialists are publicly repudiating the research of other experts that...
Some MA hospitals back price curbs
Support is building among some Massachusetts hospitals for temporary government limits on healthcare prices, a...
Opinion: Why Google Health really failed: It's about the money
As reported on TechCrunch, Google shut down its medical records and health data platform. Since then, there's been a...
McKinsey stands by contested health insurance survey
Under fire from Democrats in Congress, consulting firm McKinsey & Co. today released its methodology for a...
Limits on test drugs add to patients' ordeals
Lorraine Heidke-McCartin, 54, has experienced heartening victories and wrenching setbacks in her fight with breast...
Study says thousands get unneeded heart devices
Doctors are implanting high-tech heart defibrillators in thousands of people who probably do not need them, a new...
AT&T, Vitality offer wireless pill caps
AT&T announced that it will be partnering with Vitality to sell Vitality GlowCaps on Amazon.com. The AT&T...
Simple blood test to reveal cancer at low levels
Harvard University medical researchers are developing a new test to make monitoring cancer in patients easier and...
A bid to expand eligibility for weight-loss surgery
A Food and Drug Administration advisory panel last month recommended allowing doctors to use the Lap-Band, a less...
Coupons for patients, but higher bills for insurers
With drug prices rising and many people out of work, pharmaceutical companies are increasingly helping patients with...

Audio Conference: Marketing Your Physician Practice: A guide to growth
The presenters of this audioconference discuss the essential areas healthcare practices should consider when...
Webcast: Marketing to Physicians: Increase Referrals and Grow Market Share
How do you get the attention of busy doctors and move from simply maintaining a "same old" physician relations program...
Webcast: Use Call Centers to Grow Market Share and Measure Marketing ROI
No matter the size or budget of your facility, this program will help you overcome obstacles from leadership resistance...
Book: The Hospital Executive's Guide to Emergency Department Management
With 50-70 percent of hospital admissions coming through the emergency department, it’s the key driver of profitability...
Book: The Complete Guide to Service Line Marketing
This comprehensive book guides healthcare executives through proven marketing strategies to grow their service lines...
Webcast: Marketing Neurosciences: Service Line Strategies for Marketers
Learn how to implement a marketing strategy to drive a thriving neurosciences service line in this 90-minute...
Webcast: Tactics to Measure Financial ROI for Marketing Efforts
Proving marketing ROI is both critical to do, yet often hard to do. In this economic and competitive environment, the...