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Opinion: Why Google Health really failed: It's about the money
As reported on TechCrunch, Google shut down its medical records and health data platform. Since then, there's been a...
Limits on test drugs add to patients' ordeals
Lorraine Heidke-McCartin, 54, has experienced heartening victories and wrenching setbacks in her fight with breast...
AT&T, Vitality offer wireless pill caps
AT&T announced that it will be partnering with Vitality to sell Vitality GlowCaps on Amazon.com. The AT&T...
A bid to expand eligibility for weight-loss surgery
A Food and Drug Administration advisory panel last month recommended allowing doctors to use the Lap-Band, a less...
Coupons for patients, but higher bills for insurers
With drug prices rising and many people out of work, pharmaceutical companies are increasingly helping patients with...
HighPoint CEO works to win back confidence
Mary Jo Lewis spent much of her first 100 days as CEO of the former Sumner Regional Health System Inc. listening to...
Hollywood-style special effects give girl new ear
Facial prosthetics ---made to counter damage from cancer, trauma, birth defects --- haven't gained the attention of...
J&J recalls hip replacement implant
More than two years after the Food and Drug Administration began receiving complaints about the failure of a hip...
Twin Cities’ Children’s Hospital plans up to 250 job cuts
Children's Hospital says it plans to eliminate 200 to 250 jobs by mid-November, citing a drop in patients, an increase...
Headed to ER? Some post waits by text, billboard
Need an X-ray or stitches? Online, via text message or flashing on a billboard, some emergency rooms are advertising...
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Audio Conference:
Marketing Your Physician Practice: A guide to growth
The presenters of this audioconference discuss the essential areas healthcare practices should consider when...
Webcast:
Marketing to Physicians: Increase Referrals and Grow Market Share
How do you get the attention of busy doctors and move from simply maintaining a "same old" physician relations program...
Webcast:
Use Call Centers to Grow Market Share and Measure Marketing ROI
No matter the size or budget of your facility, this program will help you overcome obstacles from leadership resistance...
Book:
The Hospital Executive's Guide to Emergency Department Management
With 50-70 percent of hospital admissions coming through the emergency department, it’s the key driver of profitability...
Book:
The Complete Guide to Service Line Marketing
This comprehensive book guides healthcare executives through proven marketing strategies to grow their service lines...
Webcast:
Marketing Neurosciences: Service Line Strategies for Marketers
Learn how to implement a marketing strategy to drive a thriving neurosciences service line in this 90-minute...
Webcast:
Tactics to Measure Financial ROI for Marketing Efforts
Proving marketing ROI is both critical to do, yet often hard to do. In this economic and competitive environment, the...
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