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Obama aministration shelves doctor ’mystery shoppers’ plan
The Obama administration said Tuesday that it had shelved plans for a survey in which "mystery shoppers" posing as...
Spine experts repudiate Medtronic studies
In an extraordinary move, a group of spine specialists are publicly repudiating the research of other experts that...
The time is now for ACOs, former CMS administrator says
With the prohibitive and rising cost of healthcare, there has never been a greater need for accountable care...
FL suspends doctor in fake Viagra scheme
A Deerfield Beach doctor has been suspended for his role helping a company peddle imitation Viagra to men who didn't...
What happened to the family doctor?
Primary-care doctors take care of the young, the old and the in-between; the sick, the well and the dying. Ideally...
As doctors age, small towns face critical shortage
Californians are getting older, and so are their physicians. In isolated towns, fears are rising that as greater...
As reimbursements shrink, heart specialists mull sale to hospitals
One big suburban cardiology practice has been snapped up by a hospital system and another is on the block, deals likely...
Doctors and hospitals team up for payment reform
Across Texas, hospital systems are scooping up physician groups and solo practitioners, scrambling to create the kinds...
Web Exclusive: Successful Physician Retention Must Start During Recruitment
Physician retention begins at the earliest stages of the recruitment process—and any marketer can get involved.
Web Exclusive: Talking 'Bout Doc Generations
There are three distinctly different generations (and soon to be a fourth) practicing medicine today. And marketers...

Webcast: Future of Service Line Marketing: New Tactics, New Tools
Balancing the hospital brand and service line advertising is a challenge most internal marketers face. Learn from...
Webcast: Boost Patient Satisfaction Scores Through an Accountability Model
Ardent Health Services, Monroe Clinic, and The Baird Group drill down on tools and strategies they’ve used to create a...
Webcast: New Physician Referral Models for Value-Based Care
Join physician referral experts from MGMA-ACMPE and Baptist Health System, San Antonio to learn how to create...
Webcast: Boost Service Line Marketing Through Innovative Community Outreach
Learn about new ideas that engage and connect with individuals in your community to enhance your return from outreach...
Webcast: Mayo Clinic & Baylor Health Care System: Social Media Marketing Playbook
Social media leaders from The Mayo Clinic and Baylor Health Care System share strategies and identify opportunities for...
Webcast: The New Patient Experience Model: Strategies to Leverage the Patient Perspective
Leaders from Covenant Health and Studer Group outline marketing methods to support a successful, sustainable...
Webcast: Leveraging Social Media Content to Drive Patient Engagement & Loyalty
Healthcare marketing leaders from Vanderbilt and Jennings outline strategies to connect with patients and staff through...