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Opinion: Why Google Health really failed: It's about the money
As reported on TechCrunch, Google shut down its medical records and health data platform. Since then, there's been a...
Coupons for patients, but higher bills for insurers
With drug prices rising and many people out of work, pharmaceutical companies are increasingly helping patients with...
Tampa Bay hospitals ring in the new year by going tobacco-free
Hospitals around the Tampa Bay region are ringing in 2011 with a healthy resolution long in the works: extinguishing...
Digital or Traditional, Campaign Messaging Is Paramount
HealthLeaders Media Marketing Weekly - November 10, 2010 | Digital or Traditional, Campaign...
Digital or Traditional, Campaign Messaging Is Paramount
Every now and then it's beneficial to remind ourselves that healthcare communications don't always have to involve a...
Healthcare law backers plan counteroffensive
After months of being pummeled by Republican attacks on the new healthcare law, the Obama administration and its allies...
FDA warns J&J on illegal marketing of medical devices
    Another day, another Johnson & Johnson news item -- and once again, not a flattering one. The...
Brigham and Women's to offer hand transplants
The Boston hospital that last year performed the country’s first face transplant now plans to offer hand ...
Whitman softens stance on U.S. healthcare law
If elected governor, Republican Meg Whitman plans to add California to the list of states suing to overturn the new...
IBM unveils strategy in electronic health records
I.B.M. has been quietly saying for months that it planned to enter the market for electronic health records, a business...

Newsletter: Healthcare Marketing Advisor

Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...

Book: A Marketer's Guide to Brand Strategy:
Published by HealthLeaders Media and written by healthcare branding expert Chris Bevolo, this new book provides sound...
Book: The Complete Guide to Women's Health Service Line Marketing
Women are the family healthcare gatekeeper attract them to your women’s service line and you will attract their family...
Continuing Education: CANCELLED: Physician-Hospital Integration and Alignment: Colorado Springs, CO
Solutions to increase quality and safety of care and decrease costs through unique physician-hospital integration and...
Newsletter: Healthcare Marketing Advisor
Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...