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Mommy Blog Banner Ads Get Results
The mommy blogger trend is continuing to catch on at hospitals around the country and is proving to be a success...
3 Steps to Reach the Wireless Patient
HealthLeaders Media Marketing Weekly - November 3, 2010 | Three Steps to Reach the Wireless...
Hospital Enhances Print Ads With Barcode Technology
Middle Tennessee Medical Center's advertising campaign promoting the opening of its new facility looks like a...
3 Steps to Reach the Wireless Patient
Forward-looking hospitals are beginning to focus their marketing efforts on mobile technology such as mobile-specific...
Users favor mobile browsers over downloadable mobile apps
When it comes to the mobile user experience, respondents generally favor mobile browser experiences over downloadable...
Does Social Media Monitoring Need to be 24/7?
Within the social media world, the same kind of frenetic 24/7 activity is alive and well. People are blogging...
Lexington Medical Center Puts a New Spin on Video Testimonials
The video patient testimonial is nothing new to healthcare advertising, but today multimedia campaigns enable...
Physicians Take Live Calls and Online Messages During TV Segment
When OSF Healthcare System in Peoria, IL, partnered with a local TV station to create live, weekly health segments...
CA launches nation's largest "telehealth" network
Gov. Arnold Schwarzenegger joined U.S. Chief Technology Officer Aneesh Chopra at the UC Davis Cancer Center to announce...
Health System Uses Social Media to Recruit Physicians
When Geisinger Health System in Danville, PA, was having trouble recruiting gastroenterologists earlier this year...

Newsletter: Healthcare Marketing Advisor

Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...

Book: The Complete Guide to Hospital Marketing, Second Edition
The Complete Guide to Hospital Marketing, Second Edition looks at the complex field of healthcare marketing in a...
Webcast: Boost Market Share with Your Oncology Services
Join HealthLeaders Media for this 90-minute Webcast, including Q&A and a case study, for valuable lessons from...
Book: The Complete Guide to Women's Health Service Line Marketing
Women are the family healthcare gatekeeper attract them to your women’s service line and you will attract their family...
Newsletter: Healthcare Marketing Advisor
Healthcare Marketing Advisor provides concise, time-saving strategies for branding, promoting, and advertising your...