The hospital is a joint venture between ECU Health, a nonprofit health system based in Greenville that serves eastern North Carolina, and Tennessee-based Acadia Healthcare, a for-profit behavioral health provider with 270 facilities across the United States and Puerto Rico. Since the plans for the Greenville hospital were announced in 2022, the for-profit behavioral health company has been investigated by a Congressional committee and DOJ over its billing practices and treatment of patients.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
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