As the Obama administration dramatically scales up its response to the Ebola outbreak, it is trying to navigate a tricky course: Can officials increase public vigilance about the deadly virus without inciting a panic? That challenge has been evident in almost every public pronouncement from the administration in recent weeks?from President Obama on down?as the government seeks to simultaneously emphasize the seriousness of the epidemic while projecting confidence that it can be contained and ultimately halted. "Ebola is scary. It's a deadly disease. But we know how to stop it," Dr. Thomas Frieden, the CDC director, said during a briefing Wednesday.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
...