As California prepares to roll out its effort to market the Patient Protection and Affordable Care Act, criminals have increasingly been working schemes to take advantage of consumers who may not be fully informed about the complex health reform law commonly known as Obamacare that will require them to buy insurance if they don't have it. The scams include high-pressure e-mails, phone calls from people masquerading as representatives of the federal government, and visits from seemingly official enrollers trying to persuade people to buy a policy, sign up for a bogus medical card or give out their personal information.