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39% of Providers Use Enterprise Approach to Manage Telemedicine

News  |  By Alexandra Wilson Pecci  
   May 12, 2017

A quarter of survey respondents who started with a departmental approach to managing telemedicine service say they are now transitioning to an enterprise approach.

Centrally managed telemedicine initiatives are increasingly common, and programs that aren't currently managing their programs that way are moving in that direction, according to the REACH Health 2017 U.S. Telemedicine Industry Benchmark Survey, which polled 436 healthcare executives, physicians, nurses, and other professionals.

The survey finds that 39% of respondents are using this "enterprise approach" to managing telemedicine, where initiatives are centrally managed/coordinated across services lines and/or settings of care.

Another 25% of respondents who started with a departmental approach are now transitioning to an enterprise approach.

Thirty-six percent say they are using a departmental approach, where telemedicine initiatives are started and managed by individual departments.

Respondents' views about which telemedicine platform features are most valuable to their organizations also reflects a shift to an enterprise approach.

Most Valuable Features

Three of the top six platform features are related to telemedicine data and analytics:

  • Clinical documentation
  • Ability to send documentation to/from the EMR
  • Ability to analyze consult data

These were rated as critical or valuable by nearly 80% of respondents, the survey said.

"We saw a high degree of value placed on platform features related to data and analytics, EMR integration and support for off-the-shelf endpoints such as laptops and tablets. These features and capabilities tend to have a greater impact on the organization as a whole more than individual departments because they are integral to maximizing the value of investments in equipment and software," Steve McGraw, President and CEO of REACH Health, said in a statement.

"Conversely, features that tend to have more of an impact on individual departments, such as support for proprietary devices, are less frequently noted as critical or valuable."

Related Link: Making the Business Case for Virtual Care

This shift also reflects comments made by Richard Bakalar, MD, KPMG managing director and member of the firm's Global Healthcare Center of Excellence, who was recently interviewed about KPMG's Digital Health Pulse 2017.

He noted that for telehealth to be truly sustainable, hospitals and health systems must broaden the scope of telehealth projects, aggregating multiple service lines and multiple sites.

Alexandra Wilson Pecci is an editor for HealthLeaders.

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