North Carolina Blues jump start e-prescribing

Blue Cross and Blue Shield of North Carolina is trying to entice physicians to use electronic prescribing by offering incentives such as a $1,000 bonus for doing so. Blue Cross is offering the one-time cash incentive to those who meet certain criteria, including registering with a certified e-prescribing vendor and accessing medication histories for at least 20 patients in the fourth quarter of 2008. Any pharmacies not currently able to accept electronic prescriptions that become electronically enabled by the end of 2008 also will qualify for the $1,000 incentive.