Health officials across the nation are increasingly concerned that HHS Secretary Robert F. Kennedy Jr. is sowing confusion about the effectiveness of the measles vaccine amid an outbreak that has left two unvaccinated children in Texas dead. On Sunday, in a post on X disclosing the latest death, Kennedy wrote that 'the most effective way to prevent the spread of measles is the MMR vaccine' marking his clearest endorsement of the measles, mumps and rubella vaccine to date.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
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