By actively helping patients navigate programs to pay for their high healthcare costs, UHS is transforming the revenue cycle into an engine for patient loyalty and system-wide growth.
As high-deductible health plans place a heavier financial burden on patients, navigating the rising cost of care has become a critical challenge.
To help guide patients through this affordability crisis, United Health Services proactively connect patients with alternative funding sources like grants, VA benefits, and union coverage, according to Chief Revenue Cycle Officer Ken Hogue. By treating financial assistance as a core component of care, UHS puts money back into patients' pockets, driving immense loyalty.
See more from Ken Hogue in the HL Short below, or view more on the HealthLeaders' YouTube channel.
Luke Gale is the revenue cycle editor for HealthLeaders.
KEY TAKEAWAYS
As high-deductible health plans become the norm, patients need expert assistance to navigate their rising out-of-pocket costs and complex coverage options.
By proactively connecting patients with alternative funding sources, such as grants, VA benefits, and union coverage, health systems can ease financial burdens.
Providing this level of financial education addresses crucial determinants of care, setting the organization apart from competitors and driving long-term patient retention across all service lines.