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HonorHealth Teams with OODA Health, BCBS of Arizona

Analysis  |  By Alexandra Wilson Pecci  
   December 15, 2020

Blue Cross Blue Shield of Arizona members who are treated by HonorHealth will be able to use the OODAPay platform to manage and pay their medical bills.  

Real-time healthcare payment company OODA Health has added another health system to its roster: HonorHealth, which serves 1.6 million people in the greater Phoenix area. 

Blue Cross Blue Shield of Arizona is also part of the collaboration, in which Blue Cross Blue Shield of Arizona members who are treated by HonorHealth will be able to use the OODAPay platform to manage and pay their medical bills.  

OODA Health enables "a new type of revenue cycle arrangement" in which OODA pays the provider for the patient portion of the balance at the same time the payer sends its payment to the provider, according to Sophie Pinkard, co-founder of OODA Health.

"From the provider's perspective, they've been paid. There's no additional revenue cycle work," Pinkard told HealthLeaders in a 2019 interview. "OODA aggregates those bills across providers and bills the patient under the payer's brand."

OODA reports that in a pilot program with Arizona patients earlier this year, 96% reported satisfaction with the OODAPay billing experience, especially the option to set zero-interest payment terms.

“This collaboration underscores HonorHealth’s mission to apply transformative technologies and payer-provider collaboration models in service of the patient experience,” Paul Briggs, senior vice president and CFO of HonorHealth, said in a statement.

 OODA Health partners with many health plans and providers including Anthem, Dignity Health, a part of CommonSpirit Health, Blue Cross Blue Shield of Massachusetts, Blue Cross Blue Shield of Arizona, Blue Shield of California, Hill Physicians Medical Group, and others. 

Alexandra Wilson Pecci is an editor for HealthLeaders.


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